Scout:
Your Premier AI Agent for Search and Competitive Intelligence
Scout is a hyper-intelligent AI agent built for your brand's visibility. It is your essential tool for monitoring your brand's visibility in AI search and tracking your competitors in real-time. The only tool you need to start working on your GEO!
- Google Ranking (Local ranking)
- AI Ranking
- AI Visibility

Revolutionize Your Online Visibility with Scout.
Be ready for GEO (Generative Engine Optimization) !
Customers are no longer just relying on Google; they are increasingly turning to
AI platforms like ChatGPT and Gemini for instant answers, evaluating and interacting with brands in an entirely new way. This means
your brand isn’t just being ranked, it’s being represented. To win in this new era of discovery, you need strategic intelligence—a real-time view of how you’re performing, what’s holding you back, and the tools to take action at scale.
Key Metrics Provided by Scout:

- Google Ranking (Google My Business Position): Indicates the average position of your locations in Google's search results pages. A lower score means a better ranking. Locations not ranked in the top 40 are excluded from this average.
- AI Ranking: Measures the average position of your locations in AI-generated responses to unbranded queries. A lower score also means a better ranking.
- AI Visibility: Indicates how frequently AI models mention your brand in responses to unbranded queries relevant to your business.
What Scout Brings to You:
Scout gives you a clear, up-to-date view of your brand's performance across traditional and AI search platforms, showing you where you stand, what's holding you back, and the next steps to take.

- Monitor Visibility Everywhere Customers Search: Scout shows you how your brand appears on traditional search engines and AI platforms, with hundreds of metrics on your presence, sentiment, and discoverability. So you always know where you’re showing up… and where you’re not.
- Analyze and Outperform Your Local Competitors: Rankings alone aren't enough. Scout benchmarks your visibility against your actual local competitors, analyzing over 100 attributes to reveal what top-performing brands are doing differently, so you can close the gap and pull ahead.
- Monitor Performance at the Hyperlocal Level: Local business is won and lost on a block-by-block basis. Scout provides location-specific insights via a map-based dashboard, showing which locations are leading, which are lagging, and exactly where to focus your efforts.
- Access Comprehensive and Transparent Data: AI search can be a black box, but Scout opens it up. By analyzing over 2 billion data points each month, Scout reveals what drives local rankings and delivers trusted, actionable insights to keep your brand visible and competitive.
- Boost Your Visibility with Actionable Recommendations: Scout provides clear, location-specific recommendations, prioritized by impact, to help you improve your visibility, brand sentiment, and climb the rankings. This includes optimizing business listings, generating and responding to online reviews, and improving your structured data.


How Scout Can Transform Your Results:
With Scout, you can:
- Optimize your advertising spend based on organic performance.
- Target your competitors' keywords at the local level.
- Improve brand sentiment by prioritizing the locations that need it most.
- Close gaps in Google reviews to maximize your local SEO.
- Pinpoint exactly what is hurting your visibility across your listings, pages, social media, and reviews.
- Get a clear view of your performance on AI platforms.
While you can already
scan your online presence for free to identify missing or incorrect information on your business listings, our in-depth audit tool and continuous analysis, embodied by Scout's features, are exclusively available to our clients to ensure constant and strategic optimization of their visibility.
Ready to transform your search and GEO strategy?
Contact us today to learn more about how Scout can help you win in the age of AI search.
FAQ's
What is Scout from Dilypse?
Scout from Dilypse is an AI-powered tool that helps your business become more visible in both traditional and AI-powered search results. It analyzes your online presence, compares it to your competitors, and provides recommendations to improve your local search ranking.
How does Scout from Dilypse help my business?
By optimizing your online listings and reputation, Scout from Dilypse helps you attract more local customers. It gives you insights into how you're perceived online and provides actionable steps to improve your visibility across platforms like Google, Apple Maps, and even voice assistants.
What kind of insights can I expect?
Scout provides a comprehensive view of your brand's visibility and sentiment across various search platforms. You'll get a real-time look at how you stack up against the competition and receive specific recommendations to enhance your online presence. This includes everything from optimizing your business listings and managing online reviews to improving your social media engagement.
How is this different from traditional SEO?
Traditional SEO focuses on website rankings. Scout from Dilypse goes beyond your website to analyze your entire digital footprint, including your business listings, customer reviews, and social media profiles.[2] It's designed to improve your visibility in the AI-driven search landscape, where customers are increasingly turning for direct answers.
Is Scout from Dilypse right for my business?
Scout is ideal for multi-location businesses in industries like retail, food service, healthcare, and financial services that depend on local search to attract customers. It provides the tools to manage and optimize the online presence of all your locations from a single platform.
What do you mean by GEO (Generative Engine Optimization)?
Generative Engine Optimization (GEO) is the next evolution of SEO. Instead of just optimizing for a list of website links, GEO focuses on ensuring your business is accurately and favorably represented in the direct, conversational answers created by AI search engines like Google's AI Overviews and ChatGPT. It's about making your brand's information so clear and trustworthy that AI models choose to cite and recommend you.
How does Scout from Dilypse help with my GEO strategy?
Generative AI engines rely on structured, consistent data from across the web to form their answers. Scout helps your GEO strategy by managing your business’s core information—like locations, hours, services, and events—across a vast network of online platforms. By also helping you manage your online reviews and reputation, Scout ensures that the information AI engines find about your brand is comprehensive, positive, and reliable, increasing your chances of being featured in AI-generated results.